JAE associates Ltd. is a unique team of creative professionals dedicated to maximizing results through one-to-one communications strategies. Inspiring Results on Purpose ™
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| Thinking is highly underrated and at today's pace we often can't afford the luxury of thinking of a plan - we know what we want to accomplish but are forced to take a quick fix in order to stay on the tread mill! And managing in this over-communicated society - with a lack of recognition for the individual behind the email address - means high stress and often settling for only adequate results |
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Jae M. Rang, MAS |
Anthony Mayes |
M. Gabriella Morfesis |
<<CLICK TO READ THEIR BIO'S |
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I recently did an interview for a student, Shawn, taking “Entrepreneurial Studies” in high school.
He was required to present his findings from a real entrepreneur and asked me questions like, “Did you have a plan?”, “Are you doing what you studied in school?”, “What are the attributes of an entrepreneur?”, and “Has it been worth it?”
One of my favourite questions was, “What was the highlight?” and I asked back, “Do I only get to choose one???”
Surely writing our first million dollar order was huge, as was the day we moved into our first office. Also my first speaking engagement, celebrating our 29th anniversary, surviving three recessions.
There are a zillion little highlights that happen often, though. The ones that involve people. They fall into the “passion” category and remind me why I’m here.
It’s the ones where I get to apply creativity with everything I’ve studied in marketing, advertising, communication, presentation and behaviour to implement a vision of positive change. The smiles, high-fives, and wins that follow “Inspiring Results on Purpose” remind me that I’m living my purpose.
The last question Shawn asked me was, “What advice would you give someone starting out?”
Simple: Do what you love and follow your instincts.
Looking forward to creating big things with YOU!
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After graduating from Acadia University, Anthony immediately entered the experiential marketing field. Travelling across the country for numerous programs, Anthony developed excellent problem solving skills, as well as a unique perspective of marketing while interacting with consumers across the country.
Anthony brings his fun personality, solid work ethic, and love for the industry everyday to work. His role is primarily focused on project development, helping bring the brilliant ideas floating in the office to life. Anthony’s main goal is to help clients reach their promotional marketing goals, and thus maximizing the investment into promotional marketing venues. |
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Gabriella began her career in the travel Industry working for various Tour Operators in Toronto. In 1991 Gabriella joined Encore Cruises, the only Wholesale cruise company in Canada, as part of the launch team; initially as an Operations Co-ordinator and progressed to Administrative Officer of the company.
It was an exciting day in September 2006 when Gabriella joined our team of creative professionals at Great Canadian Promotions.
To keep abreast of new technologies Gabriella is continually taking business and personal development courses and is in the process of completing her Certified Advertising Specialist (CAS) designation to be recognized as a leading professional in the Promotional Products Industry.
Gabriella brings many years of experience in Customer Service, Operations and fun (this is a must!) to her role and promises to always make your “journey” at Great Canadian Promotions out of this World! |
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Your company has a defined raison, a purpose and a mission. Our goal, through our P.U.R.P.O.S.E. communications audit is to uncover untapped areas where you're spending rather than investing. Our unique, strategic process, employing promotional and incentive products, weaves your bigger picture into your individual initiatives to maximize results.
Planning a brand launch? In need of an aggressive sales campaign? Interested in gaining client loyalty or a greater market share? Leave the usual ways for the usual thinkers and get ready to create your personalized approach that market leaders depend on.
Our services meet the demands of effective communication in your business. The unique P.U.R.P.O.S.E audit assesses a starting point for over-all mix and branding initiatives R.O.I.+ for Trade Shows™ is an easy, duplicable trade show success program incorporating a charitable element and training!
- Effective copy-writing and direct response programs
- Global product sourcing
- Sustained growth principles and values that support the earth and the people on it
- Special web programs and services exclusive to clients
BEYOND BRANDING
" Tell me, and I will forget. Show me, I may remember. Involve me, and I will understand" Confucius
Incorporating promotional products as communication tools is even beyond branding it is about experiential learning. Our 4-sided model starts with questions about your objectives how YOU see success?
Then we go to work to:
- Find the interactive incentive item that clearly matches the audience.
- Write effective copy , what else needs to be said or asked?
- Design packaging (ideally reusable!)
- Set up a distribution model
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Creating a results-oriented, interactive gift program means the ability to:
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a) bring a family back for their next summer vacation
Best Western |
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b) prompt a purchase from a trade show |
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c) generate participation for a not-for-profit initiative (NABS) |
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d) inspire an employee or team to perform better (BAS) |
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e) boost market share on a repositioned brand (Amarula) |
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f) create goodwill (Colonial) |
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g) dramatically change paradigms and peoples lives (SGR) |
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h) generate loyalty (GCP) |
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